DESIGN AS SERVICE

THE CLIENT AND THEIR UNIQUE STORIES.

My purpose is to accompany clients in all of their communications needs with their audience. As Design also serves to get to know one’s own enterprise, I like to think of it as an Ouroboros (the snake eating its tail), that is, a neat and economic cycle where there is neither more nor less of what is necessary. To create Design that works to client’s objectives is my task. Add to that order and transformation. Why? Because in the process of telling our business to others, we need to tell it to ourselves first; and that's how we find the gold nuggets along the way. In fact, the client and its story is gold itself in this process, I am only their accompanying guide towards unveiling, together, all the goodies they already know about their businesses. Each client, and their unique business, has sacred and rich mysteries hidden just below the surface, and transforming them into practical reality is my passion — but never losing its poetry. In this path, I enjoy being a source to clients, offering options and assisting with decision-making according to budget, timeline, audience, intuition and creativity.



I honor each client’s path and wisdom.
I work imaginatively and efficiently.
My design is at your service.

MATERIAL GOOD

IDENTITY + PRODUCT TAG

Like a sweet duck that talks.


Give me more of this →

GRACE GOW

INTERACTIVE

A woman burning men
from all sides of the desert.



Oh my, more, more →

UNIVERSITY OF WASHINGTON

POSTER + FLYERS = PRINT + WEB

Forgiveness is intense work.


Enlighten me for once →

PEASANT FOOD MANIFESTO

IDENTITY + TRUCK WRAP

Deconstructing the classics
is not for everyone.
Pho-renchy?



Gimme 3 of this →

THE PROSPERITY AGENDA

INTERACTIVE + LOGO DESIGN

A Koi fish swims in a grid
towards prosperity instead of poverty.



Ok, tell me the whole story →

WELLSPRING

IDENTITY + MARKETING MATERIALS

Recognizing the humane
through guiding kids.



I need a bit more of this now →

OTHER TRIPS
  • INTERACTIVE

    WASHINGTON WINE

  • INTERACTIVE

    WASHINGTON WINE

  • IDENTITY


  • ILLUSTRATION

    SKIN

    another-illustration
  • IDENTITY

  • PRINT

    MISS CLINE PRESS

  • INTERACTIVE

    THE DUO PROJECT

  • IDENTITY



  • ILLUSTRATION

    THE BODY

    another-illustration
  • IDENTITY

  • INTERACTIVE

    K2 SPORTS

  • ILLUSTRATION



    another-illustration
  • IDENTITY

  • INTERACTIVE

    "A" CONSULTING

  • ILLUSTRATION



    another-illustration
  • IDENTITY


  • INTERACTIVE

    FLIGHT STATS APP

  • ILLUSTRATION



    another-illustration
  • IDENTITY



  • INTERACTIVE

    MOTE APP

  • IDENTITY


  • ILLUSTRATION



    another-illustration
  • IDENTITY



  • ILLUSTRATION



    another-illustration
  • IDENTITY


  • ILLUSTRATION

    IN BALLARD

    another-illustration
  • IDENTITY


  • INTERACTIVE

    WA DEPT. OF HEALTH

  • IDENTITY


  • ILLUSTRATION

    A HOUSE

  • IDENTITY



  • INTERACTIVE

    GOOD MEASURES

  • IDENTITY



  • ILLUSTRATION



    another-illustration
  • IDENTITY



  • PRINT

    WHITEPAGES.COM

  • IDENTITY


  • ILLUSTRATION



    another-illustration
  • IDENTITY


  • ENVIROMENTAL DESIGN

    CALEIDOSCÓPIO JEWELRY

  • IDENTITY


  • PRINT

    LAND O'LAKES

  • IDENTITY

    SOUND MASSAGE

A BIT ON ME

I am a curious-creative one who became an architect & urban planner who became a graphic designer who became a visual artist who became a poet who became a therapist who became a tarot reader who became an astrologer who became an art director with quite a useful design trunk. Through my journey as a creative I developed a multi-disciplinary attitude and that turned to prove handy as humans (therefore, audiences) are multi-disciplinarians too. Some of the tools I use are: design & business strategy, marketing, conceptual thinking, narratives, archetypes and symbols, art and poetry, body concepts, dreams, culture, psychology and how the mind works. That's why I see the world as narratives. So... is the world made out of communication only? — I joke that peace can be restored, wars can be finished, and sales can be made with intelligent communicationbecause there is always a story, a very sensible one, behind everything.