Quitsville: App Concept
An integrated concept for a mobile/tablet/desktop application that helps users to quit tobacco. Mentorship, learning, encouragement and daily tracking are facilitated by gamification and social media in a heavy mobile-first approach. Concept was delivered in an iPad in a box with further documentation for better experience.I contributed with Art Direction, Graphic Design, Illustration, Business Strategy, Packaging. App pilot to launch in Australia and UK first.