Desktop and mobile site for Crossfit Tour. Other projects included: desktop site for Crossfit Games, and microsites for Crossfit for Hope and Crossfit Sponsors; Social Media strategy & graphics, such as Facebook program pages; online fundaraising tracking widget; "Reg Online" registration skinning; and email marketing. Worked closely with the Crossfit Marketing team to deliver experiences that were aligned with the Crossfit business goals, and appropriately catered to its specific audience.